Building Wins LIVE!

Gary Reichert

• Randy Chaffee

🎙️ Episode Recap:

The show starts with a lighthearted exchange between Randy and Wes as they celebrate recording multiple episodes back-to-back, joking about how much better they look on audio versus video. They introduce guest Gary Reichert, founder of Shield Wall Media, known for publishing numerous industry magazines and hosting successful trade events.

Gary announces an exciting new venture—a children’s book series called Max Builds. The series aims to introduce construction trade concepts to young kids in an emotionally engaging way. By starting early, Gary's dog Max will be the main character, inspiring future interest in the trades.

The conversation then details the upcoming Post Frame Builder Show at Spooky Nook Sports Complex in Manheim, PA (June 25–26). Highlights include:

  • A significant attendance increase over last year
  • A strong focus on C-suite-level attendees and decision-makers
  • Targeted educational sessions, including a Barndominium Panel (hosted by Randy)
  • A unique venue with 16+ basketball courts transformed into a full show floor
  • A Pennsylvania Dutch-themed banquet (yes, shoofly pie included!)

Finally, Gary shares the rebranding of Garage, Carport & Shed Builder Magazine into Plain Builder, a publication tailored explicitly to the Plain (Amish/Mennonite) communities. He also hints at more inclusive and respectful changes for future trade shows to accommodate this growing demographic.

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